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Software Asset Management (SAM) is a set of processes that enables organisations to gain control of their software estate from both a licence compliance and financial perspective. The most effective SAM licence management and optimisation will enable organisations to achieve the highest possible return on their software investment at the lowest cost. In many organisatsions, SAM represents one of the few remaining ways that substantial IT savings can be realised. Independent research by McKinsey and Sand-Hill Group estimates that as much as 30% or more of IT budgets are consumed by software licence and maintenance costs. By adopting ‘best practice’ SAM processes, organisations can maximise software utilisation, reduce the risk of vendor non-compliance (audits, fees, penalties), and reduce the overall IT costs by as much as 10% and software costs by over 20% per year.

These Guidelines discuss the key challenges and pitfalls of SAM and examine some of the processes than can be adopted to ensure an effective SAM strategy is implemented throughout the organisation.

Effective Software asset Management requires a combination of people, processes and technology to gain optimum efficiency – from both a risk mitigation and cost management perspective. Key to a successful SAM strategy is having the right people and resources in place to ensure that assets are managed and roles and responsibilities are clearly defined.

Adopting SAM should not be taken lightly – the change process is complex, it requires genuine buy-in at a senior executive level. As with all other large-scale corporate projects, good planning and clear direction is required.

Good processes are essential to bring people and technology together to form a strategy that allows organisations to achieve ‘best practice’.

About the Author

Jill Powell, Global Content Manager for Flexera Software.

Jill Powell has over 10 years experience working in the software industry and with several of the world’s major consultancy firms as a process and licencing specialist. She works with Enterprise organisations to establish best practices, align business processes and formulate solutions around software licencing. She also has responsibility for delivering and maintaining product content around licencing metrics. Jill recently won an IBSMA award as SAM consultant of the year.

Flexera Software is a provider of strategic solutions for Application Usage Management; solutions delivering continuous compliance optimised usage and maximised value to application producers and their customers. Flexera Software has more than 80,000 customers. Flexera Software is a privately-held company and an investment of private equity firm Thoma Bravo, LLC.

The company’s European headquarters is based in Maidenhead, UK.

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